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List Policy
Detroit Public Television does not sell or rent its list of contributors
to any organization. However, Detroit Public Television does engage
in list rentals from certain permissible organizations and in exchanges
with certain permissible organizations in accordance with standard industry
practices and policies stated below.
Our primary responsibility in conducting this business is respect for
the privacy and wishes of our donors. This respect means that the information
we will provide to a potential user consists primarily of information
already in the public domain, i.e. title, name and address. We do not
provide donation levels or attach dollar levels to our rental/exchange
lists. Also, our rental/exchange lists suppress any "Do not exchange"
records (characteristically we offer such a check off once a year).
As a corollary to this, while not required we do ask anyone using our
lists to run their output through the DMA Preference Service, which
further protects members from unwanted mail.
Detroit Public TV reserves the right to review all packages and drop
dates. This is a right which we do insist upon since even the most reputable
of mailers have specific packages which could be considered offensive
by a portion of our Membership file. (Offensiveness is also defined
as a direct personal reference to a personality or political figure.)
Specific mailers whom Detroit Public TV denies access to our lists
include the following:
Beyond this our policy conforms to the recognized standards of our
industry, i.e. the mailing will be blind (no allusion to DPTV), seed
names will not be scrutinized, samples will be provided upon request,
drop dates respected and one time usage.
Revised 7/99
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OnLine List Policy
Your email address will help us communicate with you more efficiently
regarding member benefits and upcoming programs. DPTV will not rent,
exchange, or in any way provide your email address to third parties.
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